January 15, 2011

Requiem for Blue Mars

Another virtual world startup (Blue Mars) is dying. At The Andromeda Media Group Blog Will Burns [Aeonix Aeon] writes:

Looking Back at the Future

The really interesting part about all of this is that in order to see the future of Avatar Reality, and subsequently Blue Mars (or any virtual environment today), we need not look into the future but instead look to the past…

[many interesting insights about 1990s era worlds]

In 1990, the solution was given by two people to all of this madness. Chip Morningstar and F. Randall Farmer, authors of Lessons Learned From Lucasfilm’s Habitat. Strangely enough I had asked Mr Farmer about Linden Lab and he informed me that he was actually called in as a consultant in the early days, and not surprisingly, ignored.

That’s a bit of a harsh summary, but more than five years ago I did write The Business of Social Avatar Virtual Worlds: Or, why I really like Second Life, even if their business is most likely doomed. Clearly I wasn’t 100% right about them – they found a business model that at least got them to cover their run-rate. But many of the things in there may to apply to Blue Mars…

One Comment

This comment has nothing to do with this post – but I need to express my enthousiasm for “How to Deconstruct Almost Anything”…I was searching for some info on what deconstruction is, so I googled it and I found your text. I am also a computer engineer so your approach was very interesting. And fun to read. The “Galapagos islands” was a really funny metaphor and I think right to the point. Anyway – good job!!

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